Meet Mirza Mehmedovic, Oshkosh’s Fulbright Scholar

13 11 2014

By Nicole Kiefert

@nicole_kiefert

The Fulbright Scholar program is the biggest exchange program in the United States. It gives opportunities for students and young professionals to travel internationally for graduate school, research and all levels of teaching worldwide.

mirza m

This year, Mirza Mehmedovic is a Fulbright Scholar at UW Oshkosh, doing research for his doctoral dissertation, The Possibility of Applying the European Model of Media Policy in Public Broadcasting Services in Bosnia and Herzegovina. He studied journalism at the University of Tuzla, and teaches communication studies at the University of Sarajevo.

Mehmedovic has won many awards, including the bronze plaque of the University of Tuzla in 2005 and 2006, as well as the silver plaque of the university.

In 2006 and 2007, Mehmedovic was an active member of the Young Liberals of Bosnia and Herzegovina.

Since 2011, he has been a member of the Alliance for a Better Future of Bosnia and Herzegovina and has been president of the Youth Forum in Tuzla since December 2011.

“I’m quite happy because it is quite a big deal to be here on Fulbright Program,” Mehmedovic said.

Mehmedovic said he met another Fulbright Scholar from UW Oshkosh, Loucos Petronicholos, while Petronicholos was studying in Bosnia. Because of the Fulbright Scholar program, Mehmedovic built a relationship with Petronicholos, who encouraged him to apply for the program and study in Oshkosh with Professor Miles Maguire.

Maguire said he is pleased to have Mehmedovic working with him in the classroom and is happy to be helping him during his stay in Oshkosh. Maguire said in the spring, Mehmedovic will be helping his advanced reporting class with a website covering the local elections.

“Mirza is going to help us with that because he is knowledgeable with some of the digital technologies,” Maguire said. “He speaks excellent English so I think he’ll be able to help us do some of the reporting but more importantly helping the students work with the video and things like that.”

Mehmedovic said he really likes Maguire’s teaching style and is glad to be working with him during his stay.

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“I was journalist for a couple of years before I started to work at university, so I really like the way he works with students,” Mehmedovic said. “He does a lot of practical assignments. He gives them assignments to get them to go out there and talk to people and do research and so on, so I really like it.”

In his written application, Mehmedovic said he is hoping through his research and experience at UWO to be able to create a new class for his school in Tuzla.

“After conducting research in the United States and completion of the doctoral dissertation, I believe I will be able to establish a new course in the Department of Journalism in Tuzla, which will primarily deal with the nonprofit media and organization of public services,” he said.





Dairy Passion Opened Doors For My Future

28 10 2014

By: Linda Derber

Twitter: @LKDerber

Many of you are probably not aware of the event World Dairy Expo. In short, it is the place where my passion comes alive. World Dairy Expo has it all: learning and networking opportunities, the best grilled cheese sandwich in the state and most importantly, cows.

World Dairy Expo is an international trade show for the dairy industry that began in 1966. This event is held every year in Madison, Wis. As the saying goes, World Dairy Expo is, “Where the dairy industry meets.”

world dairy expo

This year, over 77,000 people attended WDE, with international guests from 94 countries. During the week of the show, the Alliant Energy Center is buzzing with conversations about new innovations, technology and, let’s not forget, cows.

If it isn’t clear by now, I love cows. I grew up on a dairy farm in Omro, Wis. We raised Holsteins and Ayshire cows. My childhood was filled with working outside on the farm and playing with the cows. I spent the better part of my summers training my own cows to show at the county fair each year. I have also had the privilege to show my cows at WDE in 2008 and 2010.

This year I had the opportunity to work in the media room with the public relations and marketing representatives of WDE. I acted as a gatekeeper for media outlets that wanted to get pictures and stories about the show, registered media outlets and made sure they had everything they needed to get their stories out on time. I was also asked to write press releases about cattle show results and edit copy and layout of the daily paper that was produced during the show.

Working with the media provided even more opportunities for me to learn about the industry and even get some offers to work with publications as a freelance writer. I never imagined my passion for cows would have paved a path for my second passion of writing and event planning.

The most important lesson I have learned at WDE is that you have to put yourself out there and make yourself visible, and most importantly network. World Dairy Expo was the perfect place for me because everyone there is just as excited and passionate about the dairy industry.

So when you find your passion, talk about it. I guarantee there are others who are just as passionate and would love to talk to you about an opportunity for your passion to become your career.





Be The Change We Need

27 10 2014

By Nicole Kiefert (@nicole_kiefert)

CivilityWorks at UW Oshkosh is raising money for the Day By Day Warming Shelter with the “Be the Change We Need” campaign. Through this campaign, 13 containers, such as jars or coffee cans, are provided around campus for donations. The drive ends Friday, Oct. 31.

civility works color logo final

Tom Grogan, special assistant to the chancellor, said CivilityWorks was “created to provide an avenue for people to express and advance positive thoughts, energy and resolve.”

“The goal is to take a strong campus community and make it stronger,” Grogan said. “The commitment to civility is a commitment to building a stronger and more durable fabric of our shared tapestry.”
Cindy Schultz, the academic department associate in journalism, said as part of Random Acts of Kindness week last year, CivilityWorks held a successful campaign donating non-perishable food items to the shelter in February 2013. She hopes this drive will be equally successful.
“Every little bit helps, monetarily, for the Day By Day Warming Shelter,” Schultz said. “If we can donate $200+, I will be THRILLED!”
The jars and collection containers are located in the following areas:
Academic Support of Inclusive Excellence (Ctr. for Equity & Diversity 120)
• Chancellor’s Office (Dempsey 220)
• Communication (A/C S123)
Counseling Center (Student Success Center)
Facilities Management (Campus Service Center)
• Journalism (Sage 3003)
LLCE (Lincoln Hall 229)
• Math Department (Swart 115)
• OSA (Reeve 105E)
• Physics/Astronomy (Halsey 337)
• Polk Library (Polk 101)
Student Health Center (Radford)
University Studies Program (Pollock Alumni House)

Grogan said the campus is proud to be a part of the campaign to raise money for the shelter because it is “one small part” of our commitment to make a “stronger and more caring community.”
“The Oshkosh community is confronted with economic, social and demographic challenges that befits our modern, contemporary condition,” Grogan said. “Through the warming shelter, people of generous heart and spirit are helping those who truly benefit from our shared commitment.”
Schultz added: “Many of us are very blessed because we have a roof over our head, food in our bellies and friends/families that we can turn to in times of needs. Oftentimes, the homeless in our communities do not have those same lifelines. For whatever reasons, they have fallen on dark times and need a hand. Working with the Day By Day Warming Shelter provides just that—a helping hand.”





UW Oshkosh Gets Starbucks Fix with Anne Enright

27 10 2014

enrightpano

Recently, the Department of Journalism had the opportunity to host Anne Enright, the Director of Media and Measurement at Starbucks, for a presentation about her work. Enright received the Distinguished Alumni Award, becoming the first woman to win this award from the department.

Anne Enright Background

 Starbucks Media UW Oshkosh

Anne Enright was a University of Wisconsin Oshkosh graduate with a Journalism degree emphasizing in Advertising and Public Relations. Since 1997 Enright has been working in the advertising industry at notable agencies including: Laughlin/Constabe, Marchfirst, The Integer Group, Digitas, OMD and Starcom. However, her most recent position is on the client side of the media industry at Starbucks.

Starbucks Media

In her presentation, Enright gave insights into Starbucks as a company from a media perspective. Enright touched base on the fact that Starbucks didn’t actually advertise until six years ago due to the outstanding service and products they offer to consumers. She also gave an insider’s look into Starbuck’s latest branding campaign that revolves around human connection. Take a look at the campaign in the this video below!:

Advice from an Outstanding Alumnus

When UW Oshkosh students at the presentation asked for advice she had great perspective. Enright said, “You have to be inquisitive and challenge yourself,” Enright said. … “Be analytical and have an interest in consumer behavior… be open to change because there has been a huge shift of consumer behavior from TV and print to digital and tablet. Be flexible and always continue to grow and learn. Also, learn to negotiate really well to make it a win- win for you and your future clients.”

Why UW Oshkosh?

When Enright was asked why she attended UW Oshkosh she said, “I wanted to do PR, and the journalism department had a good reputation, so I originally came here for that and the campus is amazing now, you are lucky!”

More insights and pictures from Enright’s presentation can be found at the department’s Facebook, Twitter and event hashtag, #AwardingAnne. Want to learn more about the University of Wisconsin Oshkosh Advertising advertising program? Click here.

Any questions? Comment below!





Get Your Starbucks Fix with Anne Enright

14 10 2014

By: Nicole Kiefert (@nicole_kiefert)

UW Oshkosh is proud to be hosting journalism alumna Anne Enright, director of media and measurement at Starbucks, on Oct. 17 at 1 p.m. in Sage Hall 3235.

anne enright

Enright will discuss her advertising experience at Starbucks and what you need to know about media, even if you are not in media.

Before joining Starbucks, Enright spent seven years as a vice president (three as senior VP) for Starcom MediaVest Group, leading media strategy for Kraft, Kellogg’s, United Airlines and Universal. She also has worked at digital and media agencies, including OMD, another large global leader. Her work for Kellogg’s earned her high recognition, with awards including the Cannes Media Festival Short List and Media Silver Effie.

“I’m wrapping up my first year at Starbucks, so I’m excited to share an up-close look at our first global brand campaign—Meet Me @ Starbucks,” Enright said in a written statement. “I’ll talk a bit about where we’ve been up to this point and how this campaign is the foundation for our future.”

Enright said no matter which field students plan to get involved in, social media will always be a part of it.

“Media isn’t the first field most students think about pursuing, but regardless if you’re an account person, PR, marketing manager or creative, media will be part of your world,” she said. “I’ll touch on a few areas that are shaping the landscape and what’s important to know regardless of your discipline.”

Along with going over her Starbucks campaign and the importance of social media, Enright also will discuss “three things from my time in the journalism department that had a fundamental impact on my career.”

“UWO holds a special place for me,” Enright said. “The journalism department was an amazing group of students and faculty that helped provide a foundation of skills and tools to build from post-graduation. Having the community and fellow alumni feel that my accomplishments are worth this type of recognition means a great deal.”

Enright will receive the Distinguished Alumni Award at the Alumni Awards and Recognition Banquet on Friday evening at the Alumni Welcome and Conference Center.





Welcoming Back the UWO Chapter of PRSSA

13 10 2014

Thank you to PRSSA PR Director Ryan Smith for his guest blog. 

The fall 2014 semester is under way and so is another session of the Dr. Julie Henderson Chapter of Public Relations Student Society of America at UW Oshkosh. There is a lot to look forward to this year with new board members, another trip to a national conference, new campaigns and our own conference this spring.

prssa

With a new school year comes new board members and new ideas. PRSSA is excited to welcome Isaac Haight as the new chapter president. Joining Isaac on the executive board are Lauree Frechette as vice president and National Organ Donor Awareness Competition leader, Geoff Garza as treasurer and Brennan Keglar as secretary.

In addition to the executive board, there are some new faces in chair positions. Ryan Smith is the new PR director, joining Maddie Fisher as social media chair, Olivia Steuer as fund-raiser and Ashley Whaples as event planner.

In October, several members will represent the chapter at the PRSSA national convention in Washington. This provides an opportunity to network with other PRSSA members and professionals in the field. It is also a chance to learn and find new ideas to help continue to grow our program. While students will be attending the PRSSA conference, the UW Oshkosh PRSSA chapter adviser and journalism department professor, Dr. Julie Henderson, will be accepting the Outstanding Educator Award.

PRSSA will be working on another organ donor campaign in the spring. In addition to the organ donor entry, the members of PRSSA will be putting together a conference featuring a variety of speakers at UWO.

Students interested in joining or learning more about PRSSA can attend the weekly meetings on Thursday nights at 5 p.m. in Sage 3412.





The University Studies Program

3 10 2014

by: Nicole Kiefert

@nicole_kiefert

Last year, UW Oshkosh created a new general education curriculum called the University Studies Program. USP is a 41-credit program that is reshaping initial university classroom experiences to improve learning outcomes. A central focus is to ask students to look at three important “signature questions” on campus: cultural diversity, sustainability and the community.

I was selected to serve as a USP peer mentor to help students within this new program.

usp

The program pairs classes for freshman such as WBIS and speech, math and science and cultural studies and ethnic studies. USP has three different semesters called Quests. The first semester in the program is Quest I, the second is Quest II and the third is Quest III.

This semester is the first time for the Quest III and the transfer program. The Quest III program pairs a class with a “community partner” where they go and do some sort of work for the community that relates back to their class.

Transfer students have a seven-week “experience” where campus involvement is built into the course so that students have the chance to learn more about campus, the resources available and the events offered.

Each section of the Quest program has a peer mentor and Quest III also has alumni mentors. The job of the mentors, both student and alumni, is to help students transition into college and make sure they’re comfortable with the campus and their responsibilities as students.

My role as a transfer mentor is to help students get adjusted to life at UW Oshkosh and to make sure they are getting involved.

To help them get used to the campus and the resources offered, a scavenger hunt was planned for one of the class meetings. Students received a list of the campus resources and were required to send in photo of themselves in front of that resource. They received bonus points if they asked important questions, such as hours of operation, how to make appointments and if there was any cost.

Students formed a team and came up with a team name. Offering a prize was incentive enough to get the competition going, so the groups were running around campus trying to get to the most resources and ask the most questions.

This seemed beneficial because not only was it fun for them and fun for me to see how many places they got to, but this way they got to know what was all available and where the places were.

The transfer program also requires students to attend two on-campus events. This is important because it shows additional events that the campus offers. It also allows the students to get to know the other students from the transfer year experience class. It’s hard to make friends coming into a new school as a transfer student, so it was exciting to see some of them sitting together at an event.

The USP is an excellent transformation to the general education program. The addition of peer and alumni mentors is helpful for students who might not feel 100 percent comfortable talking to their teacher and gives the students a chance to make a friend on campus.

Anyone interested in learning more about the USP or becoming a peer mentor can find out more by sending an email to usp@uwosh.edu or stop in at the Pollock House for more information.








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